MARKETING
Knowing how to promote yourself as an artist is key to your music’s success. We believe the tools you need should be easy to access. That’s why we offer strategic marketing planning and coaching to give you all of the resources to run your own media marketing successfully.
Here’s how it works:
We will schedule a consultation to discuss your brand and media marketing goals.
You will receive a marketing packet plan, including your brand vision statement, best practices for each social media platform you utilize, a posting schedule, and more.
We will study your account analytics frequently, and update your plan every week accordingly.
Weekly consultations are scheduled to assist with anything you need and adapt your plan to optimize your reach.
Our services are applied on a monthly bases for as long as you feel you need us. Our goal is to get you to a place where you can be successful in your own media marketing!
PACKAGES
BRONZE SUBSCRIPTION PLAN:
The foundational first-step in your artist development and media marketing. With this plan, you are given the basic information needed to start understanding your brand, how to translate that brand into your media, and how to use social media to promote your music and yourself.
You will receive:
-Artist Branding, Developed Target Market, Instructions for Setting up Accounts, Instructions for Each Platform Utilized, Simple List of Content Ideas, Personalized List of Hashtags Updated as Needed, Simple Posting Plan Customized to Artist’s Schedule, List of Posting Tips & Tricks, Check-in Calls with the Team (as needed), Communication & Support in Slack,
Release Roll-Out Posting Plan -OR- Ad Plan -OR- Brand Establishment Roll-Out Posting Plan (dependent on artist needs)
Engagement & Feedback on Your Posts from @wholemvmntmarketing on Social Media
SILVER SUBSCRIPTION PLAN:
The Silver Subscription plan includes every feature from the Bronze Package plan PLUS Advanced Content Strategy (your content ideas divided by category to have diversity in your content while maintaining a consistent message), and Advanced Hashtag Lists (personalized hashtag lists for every content category type to continually push your content to the correct audience).
You will receive:
Monthly Goal Setting Call, Continually Developed Artist Branding, Target Market Updated as Needed, Instructions for Each Platform Utilized, Advanced Content Strategy, Advanced Hashtag Lists and Strategy (Updated Monthly), List of Posting Tips & Tricks, Simple Posting Schedule with Continued Updates, Deeper Understanding of Analytics and Audience, Check-in Calls with the Team (as needed), Communication & Support in Slack
Ad Plan -OR- Roll-Out Posting Plan (only one per month, depending on artist needs)
Engagement & Feedback on Your Posts from @wholemvmntmarketing on Social Media
GOLD SUBSCRIPTION PLAN:
The Gold Subscription plan includes every feature from the Silver Subscription Plan PLUS Advanced Instructions for Each Platform Utilized (the same instructions included in earlier plans with additional highly valuable information to enhance your posting), a Checklist to Improve Engagement (extra steps that you can take to significantly improve your engagement rates on a regular basis) and an Advanced Posting Schedule (including information from the rest of your plan and specific times to post your content based on your analytics).
You will receive:
Monthly Goal Setting Call, Updates to Target Market as Needed, Continually Develop Artist Branding, Advanced Instructions for Each Platform Utilized, Advanced Content Strategy, Advanced Hashtag Lists And Strategy (Updated Monthly), Checklist to Improve Engagement, List of Posting Tips & Tricks, Advanced Posting Schedule, Deeper Understanding of Your Analytics and Audience, Check-in Calls with the Team (as needed), Communication & Support in Slack
Ad Plan -OR- Roll-Out Posting Plan (only one per month, depending on artist needs)
Engagement & Feedback on Your Posts from @wholemvmntmarketing on Social Media
PLATINUM SUBSCRIPTION PLAN:
Our Platinum Subscription Plan is our most advanced plan, including everything in the Gold Subscription Plan PLUS all of our Add-On Options, Updates to Content Ideas (continually providing you with new and trending content ideas), Advanced Analytic Research (where we study not only your audience, but your contents’ performance and make necessary changes), and Unlimited Release Roll-Out Plans and Ad Plans.
You will receive:
Monthly Goal Setting Call, Link Landing Page Creation, Continually Develop Artist Branding, Updates to Target Market as Needed, Visual Aesthetic Guide, Advanced Instructions for Each Platform Utilized, Advanced Content Strategy, Updates to Content Ideas, Advanced Hashtag Lists and Strategy (Updated Monthly), Checklist to Improve Engagement, Competitor Research, List of Posting Tips & Tricks, Advanced Posting Schedule, Advanced Analytic Research, Check-in Calls with the Team (as needed), Communication & Support in Slack, Unlimited Release Roll-Out Plans and Ad Plans, Engagement & Feedback on Your Posts from @wholemvmntmarketing on Social Media
ADD-ONS
ACCOUNT SET UP ADD ON:
Let us handle setting up your social media accounts by:
Setting all of your profiles to Artist/Business Accounts
Linking your profiles together to more easily post to multiple platforms at once
Update your Profile Picture, Header and Bio
Option to have a LinkTree created for you and added to all of your bios (additional $25)
BRAND INTRODUCTION ADD ON:
The first posts you make to introduce yourself as a brand are very important. We can help by:
Creating your first three posts on all platforms using all of the posting information provided in the packet so the client has a visible example of what and how to post.
Using the graphics and the content you send to us to form a visual brand
Includes 3 story posts (these are going to show you different methods to share your content on your stories)
COMPETITOR RESEARCH ADD ON:
A vital step to gaining traction on social media is to know which accounts to be interacting with. This a HUGE advantage to ensuring you get into the right audience’s feed. We will:
Research the 10 best creator accounts per platform for you to follow, interact with, and take content inspiration/trends from.
Provide you with their engagement rates, lists of most-used hashtags so you can incorporate them into your plan, and some of their followers that we believe would also be interested in your content.
LINK LANDING PAGE (MILKSHAKE) ADD ON:
Link Landing Pages are a highly valuable resource to artists with multiple platforms to promote. Make yours stand out by letting us customize a miniature website for your artistry. At this time, we offer this through the Milkshake App (link: https://milkshake.app), a customizable, multi-page mini browser that is a wonderful way to incorporate your visual branding into your Link Landing Page.
JOIN THE MVMNT ADD ON:
Continued access to @wholemvmntmarketing on all media platforms and continued engagement with and reposting your content.
